How to Establish Your Technology As a Standard

Establishing a standard is a sure-fire way to appeal to the masses. With the majority of the market being composed of late adopters - having your technology set as the standard eliminates their fear of new technology. Remember that to appeal to this group you need to deliver something that's easy to use.

28 Nov, 2011

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Source: http://EzineArticles.com/6710165
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