How to Make Your Customers Do Your Marketing (Referral and Loyalty Programmes)

Referral and loyalty programmes are a great way to utilise your existing customer base - getting them to become repeat purchasers or to bring in new customers to your business - all in the form of additional revenue. Referral and loyalty programmes can work particularly well because it is a win-win situation for everyone involved. You get more business or more customers and your customers get a discount, gift or other incentive in return for bringing in that revenue.

29 Nov, 2011

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Source: http://EzineArticles.com/6707811
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