In today's economy, every dollar counts. Companies want to develop an advertising strategy that maximizes return on ad spend while cutting associated advertising expenses. One of the most cost-effective marketing strategies involves the growing world of mobile marketing. Companies can leverage their existing CRM program and integrate it with a mobile marketing strategy for major return and minimal expense.
01 Dec, 2011 --
Source:
http://EzineArticles.com/6721728~
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